How to prevent choking under pressure, and how to force it in others

Have you ever “choked” before? Choking isn’t just performing badly – choking occurs when the pressure is on, and then we perform significantly worse than we did in practice. I think all of us can relate to choking. I remember the time I choked at one of my piano recitals in 4th grade. I practiced a piece called “Allegro” so much and I knew it cold. Yet, when it came time to play, I just fell apart. My parents told me I should have practiced more but I just felt defensive, because in practice I played it so well, and from memory. I think everyone can relate to this feeling. The book Choke by Sian Beilock talks about what causes us to choke under pressure, and the answers may surprise you. It also provides us with a great tool kit – what can we do to prevent choking?

I really, really want to cheat and give you the tools to prevent choking at the beginning of the article. But research shows that understanding the rationale for something will help you remember it. So I’m going to spend two minutes writing up an egghead explanation of why choking happens, and I’m going to make it as simple as possible. If you want to get a really detailed explanation, you should buy the book. I have this tendency to elaborate with extraneous nerdy details, but I’m going to rein it in as much as I can. Also, if you really want to cut to the choke-prevention tips, I listed them out at the end of the article (scroll to the bottom).

Most of us know about short term memory and long term memory. Short term memory is things that you learn and then forget within a day or two; long term memory is stuff that you remember forever. For example, I might have remembered the address for the Social Security Administration building for a couple days after I made my appointment, but then I forgot it. That’s short term memory. Long term memory is stuff I’ve heard so many times that I’m probably not going to forget it. My parents’ home phone number would be a great example of this. But there’s another concept of memory that psychologists use, and you should know about it too. It’s called Working Memory.

WHAT IS WORKING MEMORY?

You know how our computers have RAM or “cache”? Our brains have a kind of RAM too. It’s working memory. Working memory lets us hold things in mind while we do other things. For example, if I need to remember the address of the grocery store, and then someone tells me what I need to GET at the grocery store, I’ll be better able to remember the address of the grocery store if I have a lot of working memory. Working memory is really closely related to attention. If you have a lot of working memory, you can keep the idea “don’t get distracted” in mind while you get bored. So patience and working memory are related. People are genetically different in the amount of working memory capacity they have. People with ADHD tend to have lower working memory — they can’t remember to sit still. It’s also worth pointing out that working memory and IQ are highly correlated.

Working memory sits in an area of the brain called the Prefrontal Cortex. This prefrontal cortex is the main thing that makes us human. It’s where we think. See, the brain is made of building blocks. The “lizard” or “emotional brain” is the amygdala. It’s raw. The Prefrontal Cortex is a layer on top of the amygdala. It helps modulate the strong emotional signals sent by the amygdala. So if we have a strong connection between the amygdala and the prefrontal cortex, then we can spend more time in peaceful thought and less time in emotions. Maybe that’s why Socrates considered philosophy to be the pinnacle achievement of man!

So to recap, we have 3 concepts. The first concept is the “emotional brain”, also known as the amygdala. The next concept is the “prefrontal cortex”, also known as the thinking brain. The prefrontal cortex sits on top of the amygdala. The third concept is that “working memory” is in the prefrontal cortex.

(If you are interested in in learning more about the relationship between the amygdala and the prefrontal cortex, you should read the book EMOTIONAL INTELLIGENCE by Daniel Goleman. It has some really neat diagrams and they help you develop an intuitive understanding of the relationship. You can read my review of Emotional Intelligence.)

How Choking Happens, And The Two Types of Chokes

Now it’s time to apply our new knowledge to understanding how Choking happens. There’s actually two types of choking. The first one is choking on tests, interviews, or other stuff where thinking is involved. The second type is when we choke during skill executions, like at a sports competition, a music recital, a public speech. Some “chokes” can combine the two types: for example in billiards, you might need to think in order to determine where to aim, and then use your muscles to strike the cue ball properly.

Anyway, I’ll start by explaining the first type of choking.

The First Type Of Choking

When we get stressed, the ability of our Prefrontal Cortex to keep us calm and regulate our emotions, really disappears. The specific reason for this is because stress encroaches upon working memory! This is why when we get into an emotional argument with someone, our ability to reason goes out the door and doesn’t appear until much later. Our ability to reason leaves because our working memory is too filled up with stress to function properly, and it doesn’t come back until the stress leaves (when the “comebacks” are, ironically, no longer much use to us).

(You can speculate about all the “evolutionary reasons” for this, such as when someone pisses you off, your life might be on the line and you want the “fight or flight” component of your autonomic nervous system, the sympathetic nervous system, (which is controlled in part by the amygdala) to help you kick their ass in case they want to kill you.)

Howard Dean's Primal Scream
Remember Howard Dean’s famous primal scream during the election in 2004? He was under stress and unable to control the emotional, primal part of his brain. His prefrontal cortex’s ability to perform was impeded.

OK, so we’ve established that stress impairs the prefrontal cortex. When we are thinking about a problem, we will often load it up into working memory. Once it’s there, we can calmly reason it through in a nice linear fashion. But when we’re low on working memory, we can’t reason things through – our logic is not available for us to use. So we resort to shortcuts and guesses. And that’s why we Choke on a test. Make sense? We can’t think things through calmly, so we throw out impulsive guesses. This often leads to our doom.

The Second Type Of Choking

There’s also the second type of choking, which I’ll call skill choking. In order to understand this we should have a basic understanding of how skills develop. Have you ever heard of the four stages of incompetence? They have fancy and pretentious names, but the concepts are actually pretty simple.

1. Unconscious incompetence (You don’t even know how much you suck, and you think you’re better than you are. This is can be seen in the phenomenon where people who suck think they’re great, and people who are skilled think they’re bad, because they know just how much they don’t know. This phenomenon actually has a name, and it’s the Dunning-Kruger effect.)

2. Conscious incompetence (You realize that you suck, and you take efforts to improve your level of skill)

3. Conscious competence (You can execute a skill, but you have to think about it every time. For example, in basketball, you might make sure that you don’t stick your elbow out when shooting.)

4. Unconscious competence (You do the skill automatically. When you do it, it just happens through your body. You’re able to get “into the zone”, also known as flow. Often times, you won’t even be aware of when you’re doing it or how you’re doing it.)

Because Unconscious competence is so automatic, in my humble opinion it makes it difficult for experts to teach students. This is because it’s all automatic and they can’t articulate what they’re doing or why. In my opinion, experts should illustrate form, and then people who have only recently learned a skill should be the ones to teach new students.

Okay. So people can only “choke” when they’re at the level of unconscious competence, because before that, they’re actually still learning the skill. Remember – choking is what happens when you perform BELOW expectations, not just when you perform poorly. It’s semantically impossible for a new beginner to choke!

But when we’re under pressure or stress, what happens is that we try to compensate. We’re nervous, so we think: I’m going to try extra hard not to mess up. This leads to people performing skills that should be automatic and unconscious — with a lot of “conscious”, mental effort! So instead of just performing your free throw, your golf putt, or your piano solo, you pay attention to your form and try not to mess up. This doesn’t work! When BEGINNERS and INTERMEDIATES are learning a skill, the more attention they put on it, the better they do. But when ADVANCED EXPERT MASTERS are executing a skill, the more attention they put on it, the worse they do, since at that point for them the skill is automatic! So if you’re still learning, think about your execution as much as you want. But if you’re advanced, then you need to let it all happen automatically through your body. This is a reiteration of something I mentioned in my review of W. Timothy Gallwey’s excellent book, *The Inner Game of Tennis*.

So this begs the question:

What creates pressure? And what can be done about it?

Pressure is anything that either stresses us out, or causes us to start thinking negative thoughts. A big creator of pressure is something known as stereotype threat. For example, if you’re playing basketball and you’re white, and someone jokes to you “white men can’t jump!”, then your likelihood of choking is way, way up. Basically, a choke can be prompted by calling attention to any stereotype known for poor performance in the field in which you’re practicing, and then you will compensate by paying too much attention to your performance. A good way to counteract this type of pressure is to provide counterexamples. For example, after Obama came into office, black students began to perform better on standardized tests. You can also use positive stereotypes to your advantage — if you’re the member of a group that is stereotyped to be GOOD at something, then go ahead and use that to your advantage, you natural talent, you! It’ll make you more confident, and confidence fights off stress.

How To Use These Things Against Your Opponent!

You can mess with your opponent by mentioning negative stereotypes. You can also encourage them to pay attention to their form, which will get them to think about what they’re doing instead of letting it happen automatically. A great question to ask is “How did you make that shot! What did you do, tell me, I want to know!” It’s one of my favorite ways to mess with opponents. Another great way is to call attention to their identity, making them outcome-dependent (which naturally ups the pressure!)

To combat these threats, you can think about all the ways in which you are a dynamic and multifaceted individual. This will bolster your self-esteem, which will enhance your ability to fight back against stress! For example, if you realize “I’m not only a golfer, but also a guy with a great family, a good job, and a terrific head of hair”, then you’re going to be less stressed about performance for two reasons: one, you become more confident and energized, and two, you won’t place too much emphasis on the outcome of an event as it has less importance to your identity. (Superstars can be more likely to choke under pressure because they have so much pressure to maintain their image of being a superstar!). These techniques are borrowed from Cognitive Behavioral Therapy, and in addition to being useful for stressful situations in sports, business, and other areas of life, have been demonstrated as truly effective for combating depression.

Another thing you can do is reframe your stress. If you’re stressed, it’s because the amygdala (primal brain) is pumping up your fight or flight system, the autonomic nervous system, releasing stress chemicals, making your heart beat faster and your palms sweat, et cetera. Now, this is going to create a lot of “arousal” in your brain. The good news is that you can actually choose to interpret it in a number of ways! The first way is that you’re excited and “amped up” to go kick some butt. The second way is that you’re nervous, anxious, stressed and overwhelmed. This is called “Reframing” and can turn stress into something called “eustress” — you can choose to “eat your stress” like a candy bar, and feed off it. It’s actually been shown that a proper amount of stress increases performance — especially in experts. (Remember Cziksentmihalyi’s “Flow”? You’re only in the zone when you have enough skill, and you’re playing against a strong enough opponent. The strong opponent triggers stress in you, which leads to higher performance.)

One other great way to ameliorate your stress is to recognize it. A great way to recognize it is to name the emotion that you are feeling, and also to write about it. In one study, students who wrote for ten minutes about their worries before a stressful math test performed roughly 15% better than students who sat and did nothing. Also, after several weeks of writing, traumatized mental patients exhibit fewer illness-related symptoms & show reduction in doctor’s visits.

(Source: “writing about emotinal experiences as a therapeutcic process” by j.w. pennebaker, in *writing to heal: a guided journal for recovering from trauama and emotional upheaveal*. I know I don’t often cite sources in the blog, but I’m doing this for me as this is a publication I want to cross reference later. Rest assured, however, that the vast majority of claims in Beilock’s Choke are backed up by an elaborate set of references available in the appendix of the book.)

Beilock writes about one study: “…when people viewed the emotional faces, they showed a lot of brain activity in areas such as the amygdala, which is involved in our emotional experiences and reactions. When the amygdala is highly active, it can prevent other areas of the brain needed to bolster cognitive horsepower from working their hardest. However, when people viewed the faces and picked the word that best described the face they saw-in other words, when they labeled the emotional face with a word-activity in the amygdala was dampened. Indeed, using words to label the faces led to increased activity in brain areas such as the prefrontal cortex, which in turn seemed to reduce the response of the amygdala, thus helping to alleviate people’s emotional distress.”

Remember how in my last post I wrote about transformative presence? Labeling emotions is one component of transformative presence. Labeling negative emotions reduces them, which creates room for positive emotions. The amygdala mirrors others’ emotions and creates them in yourself. So when we CLICK with someone via transformative presence, it might just be a mutual experience of positive emotions. So maybe we’re just backwards rationalizing the connection! (Then again, a connection might be more involved in that it recruits specific bonding-related brain areas, but I don’t know: I recall that the authors of Click were not very exhaustive in their academic approach to the neuroscience research [In fairness, I don't believe there is much neuroscience data on the topic of clicking and emotional connections. If there is, I would very much appreciate it if a reader pointed me in the right direction.])

RANDOM INTERESTING TIDBITS FROM THE BOOK, AND OTHER THOUGHTS

Skill experts’ mirror networks are activated when they watch others perform moves. This occurs in the ventral and dorsal premotor areas. BUT: this activation pattern is only found when experts watched dance moves from their own repertoire — moves that they, themselves, could perform. So to get better by watching an expert, maybe it’s better to watch an expert do moves that you yourself can do. This is how people can practice in their heads without actually having to practice the skill themself. Of course, you can certainly learn form and technique by watching an expert, but it won’t help you “practice” the skill. Significant distinction.

Have you ever wondered why faux pas occur? When we try not to think about something, two processes are at work. There’s a conscious process that searches for some new topic to focus on. Then there’s also an unconscious process that searches for the unwanted thought: the purpose of the unconscious process is to check for errors, and help strike the unwanted thought from mind. When we’re under pressure, like when Working Memory recruited by Prefrontal Cortex is under attack by stress, then the conscious process disappears. We only have unconscious process, the one charged with finding what we DONT want to focus on, working for us. We’re therefore more likely to blurt out exactly what we are trying not to say.

Note to self: At UT-Austin, Worthy, Markman, and Maddox had some interesting data that showed that in basketball, when the scores are close, choking is more likely to occur. The paper is “Choking and excelling at the free throw line” from the International Journal of Creativity & Problem Solving. For my machine learning sports prediction project, I might want to get in touch with them.

Merely writing about the stressful events in your life on a regular basis – say, twenty minutes once every week or so, can bolster your cognitive horsepower by decreasing the occurrence o intrusive thoughts and worries. This is research by Klein and Boals. “Expressive writing can increase working memory capacity”, Journal of Experimental Psychology: General, 130 (2001) 520-33. I may want to flesh out a whole article on this to encourage use of CompassionPit.com.

Watching videos of of our own poor performance (failing) creates learned helplessness. Have you ever thought about how you goofed up in the past? Often times thinking about your mistakes can make you depressed and not help you correct them. But an intervention process can actually help! There are three parts to this process.

1. Identify and express the feelings you have when you think about the failure: the feelings you experienced WHILE performing poorly, AND the feelings you experience ABOUT performing poorly.
2. Think about what went wrong in your technique: e.g. I was slow, or my stroke length needs adjustment
3. Imagine performance changes for the next contest, and then imagine yourself successfully implementing them.

Have you considered the relationship between Zen and skill performance? Ever hear of someone taking a “zen” approach to a skill — like in the book Zen and the Art of Archery? Zen is really about being able to focus our attention. And attention is controlled by Working Memory — because with more working memory, we can keep relevant information in mind and filter out what doesn’t matter. And a lot of this article was about how working memory affects skill execution! So hopefully this provides the link between Zen and skill with some neuroscientific/psychological grounding.

QUESTIONS FOR THE AUTHOR:

1) You note how math phobia is, unfortunately, socially acceptable. But accordingly, the stereotype of women = bad at math should be socially acceptable, yet the phenomenon of stereotype threat still occurs. How do you reconcile the two concepts?
2) On Page 190, the sports statistics is cited: when the “home team was just one game away from winning the series, they won only about 38.5 percent of the time”. But that 38.5% might just be regression towards the mean, and not choking?
3) Working memory use depletes glucose, however, if you learned to wire the skill pathway with NTs that weren’t glucose dependent, then could that suggest that practicing while low on glucose could help make your skill more “resilient”? Are there any neurotransmitters that are less glucose dependent? I don’t know enough about the biochemistry to make an intelligent comment here, so I’m just speculating.

PROVOKED QUESTIONS/ ROOM FOR IMPROVEMENT:

When does skill translate from conscious to unconscious? should you train as if you are unconscious (i.e., should you practice taking free throws without thinking, or should you think about them until you can naturally do them without thinking)? Or does it just matter that the movements occur? how and why do the movements become offline? when performance degrades from “online monitoring”…

When training, is it better to take a break every half hour to reset working memory? Take pressures and stress off? Or is it better to work continuously, so our working memory can stay loaded with the relevant information? Cross-pollination occurs when we switch our trains of thought, and during sleep.

Although paying attention to the specific tactics and movements involved in your expert execution of a skill will cause inferior performance, focusing on your high-level strategy can be a great place to spend your mental resources. Think about the ego and taking unnecessary risks: if your goal is simply to win, you probably shoudn’t show off. Then again, showboating feels good, and can amp up your confidence as well as create pressure and intimidation in your opponent. However, mostly this serves as just another recitation on the importance of premeditated goals and acting accordance with them. But then that encourages conflict, like, what if you gotta change plans and go with the flow. Sometimes it’s wise to deviate from the original plan. So how do you reconcile the two concepts of using your intuition vs. acting in accordance to premeditate strategy? In the United States Marine Corps manual Warfighting, they say that high level strategy should be coordinated with premeditation and low level tactical strategy should be coordinated via intuition. But what about the concept of “don’t know what you want ’til you found it?” Is that just backwards rationalization at play? These are unresolved questions.

Have you heard of “holosync”? what do you think of it? the idea is instant meditation: http://www.holosync.com. Does it curry the same benefits as Vipassana meditation, which has been demonstrated to strengthen people’s working memory after 3 months of training?

Do you know of any research concerning the relationship between “alpha” vs. “theta” brain waves and skill execution? I read a book that alluded to some research in this area by john eliot (formerly(?) of Rice) but i haven’t been able to find it.

I asked professor Beilock, “Do you know of any research concerning the relationship between skill execution and social status?” before the book came out, and now I should like to think that being near a person of higher status than you causes you to feel stress, and that will affect whether you pay conscious attention to the execution of a skill. Conversely, if you are of higher status than someone, you will feel a cognitive and emotional “boost”, which should improve your performance.

CRITICISM AND CONCLUDING REMARKS

When it comes to recommending this book, I’m somewhat biased: I’m a former student of Sian Beilock. I took her Cognitive Psychology class at University of Chicago, and although I performed extremely poorly (I think I passed with a C-), she was very nice to me (when I slept through a midterm, she let me make it up with limited time). With those caveat emptors:

I believe Choke is an important, useful, and practical book. There are four main downsides, however. The first downside is the book does not flow as well as it could. Beilock is an accomplished academic, and (appropriately) adopts a very academic and politically correct tone. Although via her political correctness she innoculates herself against alienating outgroup readers, she also makes herself less relatable (read my summary of the book on why people *Click* for more detail on this). The second downside is that midway through the book, she takes a serious digression into differences between the sexes in math and science. She spends way too much time on this topic. However, she presents a lot of compelling evidence that in many areas of academic performance, there are no differences between the sexes, and for this reason the book is important: she has the authority to make these judgments. (e.g. on the AP Calculus exam, females perform way better when the standard age/sex/race questionnaire is moved to the end of the test) The third downside is that her writing feels, in many ways, redundant; she makes the same points over and over. However, this may be good because we benefit from the principle of spaced repetition, which enhances learning. The fourth downside is that the book could have been more edifying for readers with a strong psych background if she delved deeper into, for example the process of how skills become integrated into automatic processes, or more precise information about the relationship between working memory, the prefrontal cortex, and the amygdala. This could enable the reader to draw more interesting conclusions about the best ways to practice. (She barely mentioned massed practice vs. distributed practice, for example, and it would have been great to read a discussion on the aptic structures that such things invoke.)

Finally, I feel that working memory impediments are something I struggle with in day-to-day life; when I get stressed, I PERSONALLY rely on social shortcuts–shortcomings in my personality–that were perhaps useful adaptations when I was a youngster in need of securing approval from adults, but no longer useful – and indeed detrimental – now that I am an adult. For example, I have insecure tendencies and will often brag a lot. It is only when I am calm and chilled out that I can be appropriately – and honestly! -humble. (Part of me does wonder whether a certain degree of narcissism and neurosis is actually beneficial; for example, haphazard disorganized thinking can lead to cross-pollination of ideas and exceptional creativity; and indeed, research shows that people pay more attention to narcissistic types than people who are humble [one of the ways we determine whether information is true or not is by the confidence of the person uttering information; incidentally, another is through social proof, which is the number, strength, and cultural capital of people who follow and affirm the speaker, and what the speaker says. The Ways of Knowing by Montague  has some excellent discussion on these concepts and others. (Two remarks: it was published in 1925, so you will have to get it used as it's no longer in print; I haven't fully read it, but I intend to.)])

Choke is available for $17.05 on Amazon.com.

RELATED READING

Learned Optimism
Emotional Intelligence
Mastery
The Inner Game of Tennis

Here’s a final list of tips on preventing a choke, copied straight out of Choke. Credit for all the below tips goes directly to Sian Beilock and all researchers whom she cited while writing Choke. Almost all of them are quoted verbatim from Choke, and copyright over them belongs to her.

COMPLETE LIST OF TIPS TO PREVENT A CHOKE

Cognitive Tasks

  • Reaffirm your self worth: write about your many interests and activities. (==> boosts confidence and performance)
  • Map out your complexities: diagram everything that makes you a multifaceted individual. (==> highlights that a single test doesn’t define you, so that takes some pressure off)
  • Write about your worries: writing for ten minutes about your worries can thwart anxieties and self-doubt that emerge
  • Meditate away the worries: train your brain to not dwell on negative thoughts, and instead recognize and discard them
  • Think differently: think about yourself in ways that highlight your propensity for success. e.g. i’m a college student at a prestigious university. focus on your credentials.
  • Reinterpret your reactions: get sweaty palms? “i am amped up for the test!” rather than “i am freaking out”
  • Pause your choke: walking away for a few minutes from a challenging problem that demands working memory can help you find the most appropriate solution. this incubation period helps you let go of your focus on an irrelevant problem details and instead think in a new way. leads to epiphanies.
  • Educate the worries: merely drawing attention to the stereotypes and reminding them that they are stereotypes and nothing more can help people from worrying about their ability when the pressure is on. It might seem counter-intuitive that teaching people about a stereotype quells it, but giving people an excuse for their worries allows them to see their performance as less diagnostic of their intellect.
  • The Obama effect: seeing examples of people who defy common stereotypes can help boost the performance of people in these social groups.
  • Practice under pressure – the adage that practice makes perfect can do with adjustment — practice under a PRESSURE situation. also, test yourself on material rather than simply studying it. spaced repetition as usual.
  • Outsource your cognitive load: write down the immediate steps of a problem rather than trying to hold everything in your head. This provides you with an external memory source, one that may be relatively free of worries compared to your own prefrontal cortex. As a result, you may be less likely to mix up information or forget important details of what you are doing. For example, trying to solve “72-19″ is a task that becomes much more difficult when you’re under stress. But solving

72
-19
—-
???

is way easer, because you aren’t going to try to represent the problem in your working memory! So think of ways in which you can reorganize problems.

  • Organize what you know: use chunking and categorization to organize information. that will let you store more information in working memory.

Sports and Skills

  • Distract yourself: singing a song or even thinking about your pinky toe, as Jack Nicklaus was rumored to do, can help prevent the Prefrontal Cortex from regulating too closely movements that run outside awareness.
  • Don’t slow down: don’t give yourself too much time to think. just do it- nike
  • practice under stress. by understanding when pressure happens, you can create situations that will maximize the stress in your opponents.
  • Don’t dwell: take that past performance and change how you think about it. See your failures as a chance to learn how to perform better in the future.
  • Focus on the outcome, not the mechanics: focusing on the goal, where the ball will land in the net, helps cue your practiced motor programs to run flawlessly.
  • Find a key word: “Smooth”. one word mantra. like “Swish”. this will help you recruit the areas of the brain that are involved in executing the skill, and also keep you calm.
  • Focus on the positive: negative thoughts can quickly spiral into learned helplessness. (to learn more about Learned Helplessness, AKA depression, read Learned Optimism by Martin Seligman, which I reviewed here.). don’t be helpless. if you focus on the negative this can trigger learned helplessness, and increase likelihood that you won’t work as hard as you can to obtain performance goals
  • “Cure the yips by changing up your grips”: altering your performance technique reprograms the circuits you need to execute the shot. Could clear your brain of the hiccup.

Business

  • Be a memory guide: in the interview, give a schema at the outset. FAVORABLE FIRST IMPRESSIONS => SCHEMA IS SET FROM THE OUTSET. Schema affects the way we interpret ambiguous information, and almost all information is up to interpretation!
  • Subtle mimicry: mirror body language.
  • Think about what you WANT to say not what you DONOT want to say. NLP
  • Practice making a fool out of yourself in a comedy, acting or improvisation class. then you are less worried about what might happen if you stumble, because you have already experienced it. “it’s not to bad” (i disagree with this one, it hurts emotionally every time we fail socially as, the (perigenual anterior?) cingulate is activated)
  • Know what you know: if you have memorized something, just go with it and try not to think about too much every word. if not, pause before key transitions and regroup.
  • Write it out.
  • Think about the journey, not the outcome. being so focused on failing or the monumental goals you are trying to achieve may prevent u from making small steps forward necessary to succeed.
  • Remind yourself that you have the background to succeed and that you are in control of the situation. this can be the confidence boost you need to ace your pitch.
  • Prepare well, but don’t ANTICIPATE TOO MUCH. often it’s stress you give yourself about worrying about the what-ifs that leads to failrue when the pressure is on – self fuflfilling prophecy


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  • Guest

    Howard Dean wasn’t “under stress” when he yelled out. He was fed up with years of Republican horseshit, like the rest of the country. The 2008 election was a national primal scream.

  • Guest

    Howard Dean wasn’t “under stress” when he yelled out. He was fed up with years of Republican horseshit, like the rest of the country. The 2008 election was a national primal scream.

  • Guest

    Howard Dean wasn’t “under stress” when he yelled out. He was fed up with years of Republican horseshit, like the rest of the country. The 2008 election was a national primal scream.

  • Guest

    Howard Dean wasn’t “under stress” when he yelled out. He was fed up with years of Republican horseshit, like the rest of the country. The 2008 election was a national primal scream.

  • http://website-in-a-weekend.net/ Dave Doolin

    “research shows that people pay more attention to narcissistic types than people who are humble [one of the ways we determine whether information is true or not is by the confidence of the person uttering information; incidentally, another is through social proof, which is the number, strength, and cultural capital of people who follow and affirm the speaker, and what the speaker says.”

    And the facts, quite often, are completely irrelevant.

    Until, say, an oil rig blows up. And even then the facts don’t really matter as the rush proceeds to find an appropriate scapegoat.

  • http://website-in-a-weekend.net/ Dave Doolin

    “research shows that people pay more attention to narcissistic types than people who are humble [one of the ways we determine whether information is true or not is by the confidence of the person uttering information; incidentally, another is through social proof, which is the number, strength, and cultural capital of people who follow and affirm the speaker, and what the speaker says.”

    And the facts, quite often, are completely irrelevant.

    Until, say, an oil rig blows up. And even then the facts don’t really matter as the rush proceeds to find an appropriate scapegoat.

  • http://website-in-a-weekend.net/ Dave Doolin

    “research shows that people pay more attention to narcissistic types than people who are humble [one of the ways we determine whether information is true or not is by the confidence of the person uttering information; incidentally, another is through social proof, which is the number, strength, and cultural capital of people who follow and affirm the speaker, and what the speaker says.”

    And the facts, quite often, are completely irrelevant.

    Until, say, an oil rig blows up. And even then the facts don’t really matter as the rush proceeds to find an appropriate scapegoat.

  • http://rvolt24.blogspot.com/ Rvolt24

    “i disagree with this one, it hurts emotionally every time we fail”

    just like everything else, you have to know how to do it… that includes knowing how to FAIL… if all you know how to do is succeed, you won’t be able to handle any mis-step… i went to college for architecture, and you spend 90% of your time being told what you have done wrong… in debate, you statistically lose 50% of the time (while the other person is talking), so you have to be able survive the blows and roll with the punches… even Donald Trump has filed bankruptcy.

  • http://rvolt24.blogspot.com/ Rvolt24

    “i disagree with this one, it hurts emotionally every time we fail”

    just like everything else, you have to know how to do it… that includes knowing how to FAIL… if all you know how to do is succeed, you won’t be able to handle any mis-step… i went to college for architecture, and you spend 90% of your time being told what you have done wrong… in debate, you statistically lose 50% of the time (while the other person is talking), so you have to be able survive the blows and roll with the punches… even Donald Trump has filed bankruptcy.

  • http://rvolt24.blogspot.com/ Rvolt24

    “i disagree with this one, it hurts emotionally every time we fail”

    just like everything else, you have to know how to do it… that includes knowing how to FAIL… if all you know how to do is succeed, you won’t be able to handle any mis-step… i went to college for architecture, and you spend 90% of your time being told what you have done wrong… in debate, you statistically lose 50% of the time (while the other person is talking), so you have to be able survive the blows and roll with the punches… even Donald Trump has filed bankruptcy.

  • http://rvolt24.blogspot.com/ Rvolt24

    “i disagree with this one, it hurts emotionally every time we fail”

    just like everything else, you have to know how to do it… that includes knowing how to FAIL… if all you know how to do is succeed, you won’t be able to handle any mis-step… i went to college for architecture, and you spend 90% of your time being told what you have done wrong… in debate, you statistically lose 50% of the time (while the other person is talking), so you have to be able survive the blows and roll with the punches… even Donald Trump has filed bankruptcy.

  • http://www.zacharyburt.com/ Zachary Burt

    You’re taking the statement out of context. I said “every time we fail [socially]“. Being *humiliated* hurts a part of the brain – perhaps the perigenual anterior cingulate. Of course failure is a good idea, and “failing forward” is essential to the mastery process.

    I edited the post to add more context.

  • http://www.zacharyburt.com/ Zachary Burt

    You’re taking the statement out of context. I said “every time we fail [socially]“. Being *humiliated* hurts a part of the brain – perhaps the perigenual anterior cingulate. Of course failure is a good idea, and “failing forward” is essential to the mastery process.

    I edited the post to add more context.

  • http://www.zacharyburt.com/ Zachary Burt

    You’re taking the statement out of context. I said “every time we fail [socially]“. Being *humiliated* hurts a part of the brain – perhaps the perigenual anterior cingulate. Of course failure is a good idea, and “failing forward” is essential to the mastery process.

    I edited the post to add more context.

  • http://rvolt24.blogspot.com/ Rvolt24

    i think i meant it in the context you refer to… losing/failing/humiliation does “hurt” (i put this in quotes because i don’t know if actual damage is done to the regions you specify, but i will take it as fact)… in the larger context of business, like any other activity, it requires competence for success… the idea is, you can fail with competence.

    the socially awkward, when faced with humiliation, do not know how to handle it, nor do they know how to recover from it… they choke… go back to the four stages of incompetence… when socially humiliated, stage 1 react badly and don’t know it… you’ve met that guy; who laughs when it’s not funny, or doesn’t know when he has insulted someone… stage 2 make efforts to overcome humiliation, but tends to make it worse… stage 3 can “make lemonade from lemons” because he is proficient in failing, and he understands how to recover and mitigate the damage (damage socially, emotionally, and presumably physically)… stage 4 is the guy who smoothly rolls through all social settings with ease and comfort, unconciously avoiding social pitfalls and turning failures into successes… i’m sure you’ve seen that guy; who gets slapped in the face only to turn the “charm” on and win the day.

    the point is, practicing at failure gives you the confidence to survive the proverbial fall… i’m no expert, but lowering your “rejection sensitivity” should mitigate the anterior cingulate activity and possibly shift the activity elsewhere (prefrontal cortex?).

  • http://rvolt24.blogspot.com/ Rvolt24

    i think i meant it in the context you refer to… losing/failing/humiliation does “hurt” (i put this in quotes because i don’t know if actual damage is done to the regions you specify, but i will take it as fact)… in the larger context of business, like any other activity, it requires competence for success… the idea is, you can fail with competence.

    the socially awkward, when faced with humiliation, do not know how to handle it, nor do they know how to recover from it… they choke… go back to the four stages of incompetence… when socially humiliated, stage 1 react badly and don’t know it… you’ve met that guy; who laughs when it’s not funny, or doesn’t know when he has insulted someone… stage 2 make efforts to overcome humiliation, but tends to make it worse… stage 3 can “make lemonade from lemons” because he is proficient in failing, and he understands how to recover and mitigate the damage (damage socially, emotionally, and presumably physically)… stage 4 is the guy who smoothly rolls through all social settings with ease and comfort, unconciously avoiding social pitfalls and turning failures into successes… i’m sure you’ve seen that guy; who gets slapped in the face only to turn the “charm” on and win the day.

    the point is, practicing at failure gives you the confidence to survive the proverbial fall… i’m no expert, but lowering your “rejection sensitivity” should mitigate the anterior cingulate activity and possibly shift the activity elsewhere (prefrontal cortex?).

  • http://rvolt24.blogspot.com/ Rvolt24

    i think i meant it in the context you refer to… losing/failing/humiliation does “hurt” (i put this in quotes because i don’t know if actual damage is done to the regions you specify, but i will take it as fact)… in the larger context of business, like any other activity, it requires competence for success… the idea is, you can fail with competence.

    the socially awkward, when faced with humiliation, do not know how to handle it, nor do they know how to recover from it… they choke… go back to the four stages of incompetence… when socially humiliated, stage 1 react badly and don’t know it… you’ve met that guy; who laughs when it’s not funny, or doesn’t know when he has insulted someone… stage 2 make efforts to overcome humiliation, but tends to make it worse… stage 3 can “make lemonade from lemons” because he is proficient in failing, and he understands how to recover and mitigate the damage (damage socially, emotionally, and presumably physically)… stage 4 is the guy who smoothly rolls through all social settings with ease and comfort, unconciously avoiding social pitfalls and turning failures into successes… i’m sure you’ve seen that guy; who gets slapped in the face only to turn the “charm” on and win the day.

    the point is, practicing at failure gives you the confidence to survive the proverbial fall… i’m no expert, but lowering your “rejection sensitivity” should mitigate the anterior cingulate activity and possibly shift the activity elsewhere (prefrontal cortex?).

  • http://rvolt24.blogspot.com/ Rvolt24

    i think i meant it in the context you refer to… losing/failing/humiliation does “hurt” (i put this in quotes because i don’t know if actual damage is done to the regions you specify, but i will take it as fact)… in the larger context of business, like any other activity, it requires competence for success… the idea is, you can fail with competence.

    the socially awkward, when faced with humiliation, do not know how to handle it, nor do they know how to recover from it… they choke… go back to the four stages of incompetence… when socially humiliated, stage 1 react badly and don’t know it… you’ve met that guy; who laughs when it’s not funny, or doesn’t know when he has insulted someone… stage 2 make efforts to overcome humiliation, but tends to make it worse… stage 3 can “make lemonade from lemons” because he is proficient in failing, and he understands how to recover and mitigate the damage (damage socially, emotionally, and presumably physically)… stage 4 is the guy who smoothly rolls through all social settings with ease and comfort, unconciously avoiding social pitfalls and turning failures into successes… i’m sure you’ve seen that guy; who gets slapped in the face only to turn the “charm” on and win the day.

    the point is, practicing at failure gives you the confidence to survive the proverbial fall… i’m no expert, but lowering your “rejection sensitivity” should mitigate the anterior cingulate activity and possibly shift the activity elsewhere (prefrontal cortex?).

  • http://rvolt24.blogspot.com/ Rvolt24

    btw… i only say anything because of your “disagree” with this point, and i feel this is possibly a critical key in business… you see, i started as a Stage 1 (practially autistic in social response)… i believe i’m entering Stage 3, but i back-slide to Stage 2 often… and this (i believe) has held me back in business… i can do everything else, but often this (or the anticipation of this) prevents me from advancing like i know should be possible.

    side note: the “Mimicry” is an amazing tactic… works on SO many levels.

  • http://rvolt24.blogspot.com/ Rvolt24

    btw… i only say anything because of your “disagree” with this point, and i feel this is possibly a critical key in business… you see, i started as a Stage 1 (practially autistic in social response)… i believe i’m entering Stage 3, but i back-slide to Stage 2 often… and this (i believe) has held me back in business… i can do everything else, but often this (or the anticipation of this) prevents me from advancing like i know should be possible.

    side note: the “Mimicry” is an amazing tactic… works on SO many levels.

  • http://rvolt24.blogspot.com/ Rvolt24

    btw… i only say anything because of your “disagree” with this point, and i feel this is possibly a critical key in business… you see, i started as a Stage 1 (practially autistic in social response)… i believe i’m entering Stage 3, but i back-slide to Stage 2 often… and this (i believe) has held me back in business… i can do everything else, but often this (or the anticipation of this) prevents me from advancing like i know should be possible.

    side note: the “Mimicry” is an amazing tactic… works on SO many levels.

  • http://www.ribbonfarm.com Venkat

    I saw another book on this subject that you might like, called “Clutch”

  • http://www.ribbonfarm.com Venkat

    I saw another book on this subject that you might like, called “Clutch”

  • http://www.zacharyburt.com/2011/01/dealing-better-with-people-reflections-from-golemans-social-intelligence/ Dealing better with people: reflections from Goleman’s Social Intelligence — Zachary Burt's Blog

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